Rogova Anna
PhD in Sociology, Senior Lecturer, Manager of Internation Relations of the Department of international tourism and hotel business, National Research University "BelSU"
Tourism economics
Course information
The course "Tourism Economics" teachers students about new trend and innovations of tourism economics. Students learn how to create tourisnt products, develop the skills of competent communicative behavior with the consumer of tourist and recreational products. The aim of the course is to form students' knowledge of the basic concepts in the field of organizing tourist services, based on modern market realities and analysis of supply and demand for specific types of tourist services at the regional, Russian and world level.
Studying the course may allow to answer a number of topical questions:
1. What is tourisn economics about?
2. How to calculate the financial indicators of a tourist product?
3. How to draw up a business plan for tourism and hotel organization?
4. What is hospitality?
5. How to create tourism organization according to international quality standards?
6. What is digital transformation in tourism?
7. What new digital technologies exist in tourism and hotel business?
After completing the course, students will be ready to draw up and implement projects of the initial level of complexity, as well as form a solid theoretical foundation for further enhancing their competencies in project management.
Emerging competencies
• SК-2 – the student is able to determine the range of tasks within the framework of the goal and choose the best ways to solve them, based on the existing legal norms, available resources and limitations.
Learning outcomes
LO1. А student understands the conditions of use, opportunities and limitations of tourism economics.
• LO2. A student is able to analyze tourism economics methods.
• LO3. А student understands fundamentals of production and economic indicators of the activity of the enterprise in the tourism sector.
• LO4. A student defines the main production economic indicators of enterprises in the tourism sector in order to ensure economic efficiency.
• LO5. А student uses methods of analyzing production and economic indicators of a tourist enterprise for making an economically sound management decision.
• LO6. А student has the basics of problems and innovations in tourism industry.
• LO7. А student uses the methods and skills of tourism economics based on the knowledge gained.
Requirements for course participants
The course is intended for students, teachers, as well as for managers of tourism and hotel organizations. A general understanding of the tourism and hospitality industry is required.
Course format
The course includes: working with interactive text of lectures with subsequent answers to questions for self-examination and discussion on the forum; carrying out training tasks for each topic; passing the final asessment in the form of performing the final control test.
Course program
MODULE 1. BASIC CONCEPTS OF TOURISM ECONOMICS
1.1. Theory of tourism economics
1.2. The role of tourism in the economy
1.3. Tourist as a tourism object
1.4. History of the tourism economy development
1.5. Factors of the attractiveness of tourism objects
1.6. Material base and classification of tourist organization
MODULE 2.TOURISM INDUSTRY AND ITS COMPONENTS
2.1. Structure of the tourism industry
2.2. Labour productivity of tourism industry
2.3. Tourism resources and their classification
2.4. Tourism market infrastructure and its main features
2.5.Sustainable tourism development
2.6. E-tourism in tourism and hospitality
MODULE 3. THE ECONOMIC ESSENCE OF TOURISM PRODUCT
3.1. Tourism product manufacturing
3.2. Tour development technology
3.3. Economic foundations and features of the activities of enterprises in the toursim industry
3.4. Financial management in tourism industry
3.5. Franchising system of tourism industry
3.6. Break-even theory in tourism economics
MODULE 4. HOTEL INDUSTRY AS A PART OF ECONOMIC SYSTEM
4.1. The essence of the hospitality industry and it’s management
4.2. Types of management in the hospitality industry
4.3. Characteristics of the hotel product
4.4. The structure of a hotel organization
4.5. Global booking systems in hotel industry
4.6. Hotel types and room classification in Russia and abroad
MODULE 5. PROBLEMS AND PROSPECTS OF THE TOURISM ECONOMY DEVELOPMENT All training bachelor and master programs of higher education. • Geographical sciences The Open edX platform works best with current versions of Chrome, Firefox or Safari, or with Internet Explorer version 9 and above. See our list of supported browsers for the most up-to-date information.
5.1. Factors of the general directions of international tourism development
5.2. International organizations in the tourism and hospitality industry
5.3. Tourist destinations as subjects of tourism economics
5.4. Economy and competitiveness of tourist destinations
5.5. Intercultural communications in tourism industry
5.6. Digital technologies and innovation in tourism industry
5.7. Modern issues of tourism economics
Course team
Training program
Field of activity
• Management sciences
• Education and pedagogical sciences
• Economic sciences
• Organisation of the tourism industry and hotel business
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